GfK Digital Trends Media App

GfK Digital Trends Media App is a market research app that allows users to share data on the websites and apps they use. It is solely intended to be used by invited and registered participants in GfK market research activities.

Safe and Secure - The app only collects the minimum data required for a study. Data is also encrypted at the point of capture, in transit and when stored. You can also pause capture at any time, choose to opt-out of a study or have your data deleted whenever you want. All data are evaluated in an aggregated and anonymous way.

Low Impact - Our app is built to have very low impact on your device’s performance, battery life and data usage. Our technology is also designed to have no impact on other services you may use.

Simple to Use - Earning rewards couldn’t get any easier. Set up is simple and all you have to do is follow our onboarding steps and keep the app running until the end of the study.

THIS APP USES ACCESSIBILITY SERVICES
This app uses Accessibility services. GfK Digital Trends Media App uses this permission with active consent of the end-user. The Accessibility permissions are used for analysing the application and web usage on this device as part of an opt-in market research panel.

THIS APP USES VPN SERVICES
This app uses VPN Services. GfK Digital Trends Media App uses a VPN with consent of the end-user. The VPN collects web usage data on this device and the data is analysed as part of an opt-in market research panel.