NGPX 2014

For healthcare providers, one of the most significant transformations ushered in by the Affordable Care Act is the financial incentive to shift from their traditional profit-driven models to be more acutely focused on patient satisfaction. At the same time, patient expectations have also evolved and they are no longer OK with being passive recipients of care. They are more engaged in their own treatment options, more likely to do their own research, and increasingly expect to be able to interact with their healthcare providers in the same ways they do with commercial brands.

All this has greatly affected the way hospitals and healthcare networks approach the way they deliver care. Staying competitive has never been more critical. Next Generation Patient Experience brings together executives from across the spectrum of US providers, all of whom are tasked with overseeing their organization’s patient experience strategy and implementing their programs.

After months of research, the event will tackle their top challenges including how to:

Create a single view of the patient. It's no longer just about improving service standards and training but more about bringing all your touch points together for a holistic view of the patient before, during and after their treatment
Engage physicians. Studies say that physicians directly influence between 40% and 75% of all hospital revenue so it's critical they're engaged in improving the patient experience - how do you make sure they see themselves as partners in care and improve their own experience as key stakeholders?

Create patient advocates. How can you leverage your patients to become champions in the market? And same for employees? What can be learned from customer experience in the commercial world?

Adopt a new business model. Aligning patient care with the strategic vision of that organization has to be top-down but the leadership at many hospitals are still concerned with profit and therefore volume of patients. How can hospitals adopt a new model to become more patient-centric without sacrificing profitability?

Through a variety of innovative formats, leaders in the space will discuss how to best meet the demands of staying competitive by delivering a truly next generation experience to their patients.